The Journal

Never Price One Dollar Under: Why $100 Pays $15 More Than $99

Every retail instinct says list it at $99. The commission schedule says that costs you $15 — and at the $1,500 threshold the same mistake costs $151.

Why the Two Calculators Disagree, and Both Are Right

A $2,000 luxury coat after 5 years is "worth" $1,181 and sells for $602. The gap is not an error in either tool — it is the part of the price that was never yours.

The Rise of Bridal Resale: Market Trends and Consumer Behavior